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Pink Sugar Texture

Sahar Ashraf 

Welcome to my digital media portfolio! Here you can find a collection of my digital media projects completed during my university studies. All projects were developed in accordance with specific requirements set by my professors and university.

About

I’m a digital media specialist with a focus on graphic design and interactive media. I help businesses and individuals turn their ideas into a living brand. My expertise includes branding, and digital marketing. Contact me today to discuss how I can help you take your digital media to the next level!

My Work

Work

Re-Branding

I conceptualized and designed this logo as part of a rebranding project, specifically as a hypothetical logo for Swarovski. The goal of the project was to reimagine and refresh the brand identity of Swarovski through a new logo design. With careful consideration of the brand's essence and visual aesthetics, I developed this logo to capture the spirit of Swarovski in a contemporary and impactful manner.

Brochures


As part of a project, I was tasked with designing hypothetical brochures for LA-Z-BOY. The objective was to conceptualize and create visually appealing brochures that effectively showcased the brand and its offerings. Careful attention was given to ensuring the brochures accurately represented the brand's identity, while also engaging the target audience and effectively communicating the brand's unique selling points.

Invitation


I crafted this invitation as part of a group project in which we collectively filmed and edited a horror movie. The purpose of this invitation was to extend an invite to individuals, encouraging them to attend the screening of our movie. We eagerly sought their presence in order to both enjoy the film and provide constructive criticism, as their insights were highly valued.

Infograph

Logo + posters

I designed this logo as part of a project where we were tasked with creating a television show centered around Egypt. The show aimed to highlight various projects and artists originating from Egypt. As a result, I developed this logo to represent the essence and cultural significance of Egypt within the context of the project.

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